Archives for April 2014

Southeast Michigan U.S. Kids Local Tour

The Southeast Michigan U.S. Kids Local Tour is NOW OPEN for registration!

The Michigan PGA and US Kids Golf Foundation have partnered once again to provide juniors the opportunity to compete without incurring the cost of having to travel long distances.

 The US Kids Golf Foundation has asserted appropriate yardages according to each age group to ensure an enjoyable and competitive experience for all. The Tour is open to boys and girls, ages 5-14, and will consist of eight tournaments beginning June 16th, 2014 at Maple Lane Golf Club in Sterling Heights. To register, please visit US Kids Golf at and click on local tours.

 Register today!

Maple Lane Golf Course June 16th
Pine View Golf Club June 25th
Rustic Glen Golf Club July 2nd
Fox Hills Golf & Banquet July 7th
Hartland Glen Golf Club July 10th
White Lake Oaks Golf Club July 18th
Glen Oaks Golf Club July 28th
Forest Akers East August 8th




Pasco ,Stalcup, Allard, Bedder win the 2014 Club Car Spring Scramble

ROCHESTER HILLS, MI – The Michigan PGA Tournament season kicked off Monday with the opening 2014 Club Car Spring Scramble at The Wyndgate Country Club. Conditions were difficult throughout the day as 36 teams battled the wind and rain. With back to back eagles on holes #1 and #2 coming out on top by one stroke with a score of 59 (-13) was the team of Charles Pasco, Jeff Stalcup, Bob Bedder, and Ken Allen representing The Orchards Golf Club.

Finishing second at 60 (-12) were teams representing Watermark Country Club (Luke Emrich, Kyle Roman, Jerry Roman, Brian O’Neil), Prestwick Village Golf Club (Dan Urban, Mike Doan, Mark Schoenborn, Jason Walberer), and Fox Hills Learning Center (Jordan Young, Brian Cairns, Jeff Champine, Jeff Goble) followed by five teams with scores of 61 (-11).

We would like to thank Kevin Muir and the entire staff at The Wyndgate Country Club for their hospitality. The golf course was in good shape despite the tough winter and spring conditions and the staff did an excellent job hosting the event. Also, special thank you to our sponsor Club Car for their continued support. This was the 23rd year that Club Car has been the sponsor of the Spring Scramble.

For final results click HERE

Michigan PGA Professionals at Whirlpool Headquarters

Benton Harbor, MI – As part of the sponsorship activation with the Senior PGA Championship presented by Kitchen Aid at Harbor Shores Golf Club this May, Michigan PGA Instructors are providing golf instruction to Whirlpool Employees at their cooperate headquarters this Tuesday and Wednesday, April 22-23.

Over the course of the two days over 100 employees will stop in for a free lesson from one of our Michigan PGA Professionals. This is a great way to connect Whirlpool employees to PGA Professionals and to the game of golf as well as the 2014 Senior PGA Championship presented by Kitchen Aid at Harbor Shores Golf Club in Benton Harbor on May 22-25, 2014.

We would like to thank the following Michigan PGA Instructors that helped out over the two days: Chuck Pullen, Woodie Capron, Tom McMichael, Paul Simonds, Bill Shriver, Chase Kuyers, Tom Rose, Gary Koenes, Bruce Conroy, Denis Meikle, Ryan Strait, Jeff Cummings, Joe Prior and Ross Smith.PGA Instructors, Tuesday AM

For more information and to purchase tickets for the 2014 Senior PGA Championship presented by Kitchen Aid please visit their website at


Turning Stone to host 2016 PGA Professional National Championship

By john.holmes

Atunyote Golf Club at Turning Stone Resort

The PGA of America

The Atunyote Golf Club at Turning Stone Resort, previously hosted the PGA Professional National Championship in 2006.

PALM BEACH GARDENS, Fla. – Turning Stone Resort in Verona, N.Y., home to three of the country’s premier public/resort courses, has been named as the site of the 49th PGA Professional National Championship in 2016, marking a return visit of the showcase event for PGA Professionals to Central New York. The 312-player Championship will be conducted June 26-29, 2016.

The Championship, previously hosted by Turning Stone Resort in 2006, will be contested on the Atunyote Golf Club and the Shenendoah Golf Club. Atunyote (pronounced “uh-DUNE-yo”), which will host the final 36 holes of the Championship, was the site of the former Turning Stone Resort Championship (2007-10) on the PGA Tour. Both courses have hosted former PGA Regional Professional and Section Championships. Turning Stone also boasts a third championship course, Kaluhyat Golf Club.

“We’re excited to be taking the PGA Professional National Championship back to Central New York and Turning Stone Resort, home to some of the finest public golf in the country,” said PGA of America President Ted Bishop. “Turning Stone has built a tradition of hosting premier championships and we anticipate in 2016, our centennial year, we will have another memorable chapter written by our best playing PGA Professionals.”

Atunyote Golf Club, a Tom Fazio design that opened for play in 2004, was named after the Oneida word for “eagle.” The longest of Turning Stone Resort’s three championship courses, at 7,315 yards, Atunyote also is the site of the Notah Begay III Foundation Challenge.

“The Oneida Indian Nation and Turning Stone Resort are honored to host the 2016 PGA Professional National Championship on our award-winning Atunyote and Shenendoah courses, during the PGA’s 100th anniversary year,” said Ray Halbritter, Oneida Nation Representative and Nation Enterprises CEO. “We look forward to showcasing our world-class destination resort and challenging courses for the PGA Professionals who will compete here for the 2016 Championship.”

Atunyote Golf Club was chosen by Golf Digest in 2012 as one of the “Top 100 Courses You Can Play” and in 2011, “America’s Top 100 Greatest Public Courses.” Atunyote’s parkland setting features vast stretches of open space, gently rolling hills, a stream, small waterfalls and several lakes.

Designed by Rick Smith, the par-72 Shenendoah Golf Club opened in 2000 and earned a niche in the 2005-06 Golf Digest directory of “America’s 100 Greatest Public Courses.” In 2010, it was among GOLF Magazine’s “Best Public Courses in New York State.” The course stretches to 7,215 yards from its Championship tees, and has been the site of past Metropolitan and Central New York PGA events. Shenendoah was crafted from a natural landscape to create wooded parkland holes, open pastures with native grasses, sweeping landscapes and deep wooded areas and also features several low-country holes.


‘Perfect Day’ marketing campaign aims to take intimidation out of golf

By john.holmes

Perfect Day

The PGA of America

The “Perfect Day” marketing campaign is designed to invite and welcome lapsed and non-golfers to play golf.

PALM BEACH GARDENS, Fla. — Despite perceptions to the contrary, most golfers are not very good… but a day on the course is a “perfect day” for all who play the game. That’s the message the PGA of America plans to spread through a new television, print, radio and digital PSA integrated marketing campaign with a media value of more than $6 million.

“Intimidation has been identified as one of the key barriers for participation in golf,” said PGA Chief Marketing Officer Kevin Ring. “That barrier and the myth that all golfers are ‘good’ are exactly what we plan to break down through this campaign – with targeted messages that engage both golfers and non-golfers. Ultimately, we want all players to get past the fear and to realize that no matter your skill level, golf is an activity that truly anyone can enjoy.”

The PGA has partnered with award-winning agency Ammirati to produce the creative designed to invite and welcome lapsed and non-golfers to play golf. The campaign fuses humor with a call to action, encouraging consumers to “get in the game with 5 lessons starting at $99 at”
The intent is to introduce consumers to Get Golf Ready, a leading player development program that is endorsed by the golf industry and operated by the PGA of America. Through a web portal,, consumers can find participating facilities in their area offering affordable five-lesson packages to introduce them to golf.

“The ‘Perfect Day’ campaign is based on a simple consumer truth: golf is intimidating to new players,” said Kristen Rumble, VP of Account Services and Partner at Ammirati. “We set out to create a campaign that chips away at that intimidation by showing real players enjoying real golf moments, perfect or otherwise, while still having fun. By showing golf through this honest lens, we believe more people will be compelled to pick up the sport.”

Set to launch in early April, the campaign’s media buy will include non-golfer channels targeting consumers identified as most likely to pick up the game. This will include outlets such as Living Social, Food Network, HGTV,, Bleacher Report, Men’s Health, Women’s Health and Fast Company.

“We want to reach new audiences who, if properly introduced to the game through a program like Get Golf Ready, would give golf a try,” said Ring. “In addition, we know there is a significant audience watching golf who either used to play or are interested in playing, but are not getting out on the course. That’s why we’ll also be using golf-driven media to push our message.”

For this, the PGA will utilize its strategic media partners, including SiriusXM,, Golf Channel, CBS, NBC, TNT and Golfweek. Spots will run during the PGA’s events — Senior PGA Championship presented by KitchenAid, PGA Championship and Ryder Cup.

Ammirati is a New York-based, independent marketing company that creatively solves business problems for their clients. Delivering solutions that are always memorable, simple and most importantly, effective, Ammirati serves as a strategic partner with core capabilities in advertising, design, interactive and shopper marketing. Its client base ranges from major consumer goods companies to start-ups and includes clients such as Coca-Cola, Pirate’s Booty, Cannondale Bicycles, North American Breweries, Cumberland Packing, and Jerry Seinfeld among others.

Here are the videos:

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