Michigan PGA Announces Kevin McKinley and Zack Chapin Named PGA of America National Award Winners!

The Michigan PGA is proud to announce Kevin McKinley and Zack Chapin
have been named PGA of America National Award Winners

McKinley and Chapin lead a contingent of 11 PGA Professionals and one PGA Section in winning the
PGA of America’s 2017 National Awards, which will be presented on Nov. 1, in conjunction with the
101st PGA Annual Meeting in Austin, Texas.

“The 2017 class of national award recipients are truly deserving of this recognition, having distinguished
themselves as inspirational leaders, mentors, and pioneers among their peers,” said PGA President Paul Levy. 
“The PGA of America proudly recognizes them for their unwavering commitment to represent the
PGA Professional and the game of golf at the highest of levels.”

Treetops Resort
– Gaylord, Michigan

Kevin McKinley

Kevin McKinley, PGA, a Michigan PGA Section Member and Director of Golf at Treetops Resort in Gaylord, Michigan, is the recipient of the 2017 PGA Patriot Award. This honor goes to a PGA Professional who embodies patriotism and shows dedication to the men and women who have served in the United States Armed Forces.

McKinley has spent countless hours giving back to those who dedicated their lives to protecting America’s Freedom. At Treetops Resort, McKinley created and runs the Military Golf League for Veterans, active service members, and their spouses. Treetops Resort also offers Veterans and military member discounts of up to 50 percent off for golf and ski packages,
and programs.

In support of the Folds of Honor Foundation, the resort has hosted Patriot Golf Day for ten years. In conjunction, McKinley has hosted
the Patriot Shootout for seven years, an annual Labor Day weekend tournament that offers Veterans and military members a free weekend of golf, while raising funds for Folds of Honor. Complementing his 2017 Patriot Award, McKinley also was named the 2017 PGA Golf Professional of the Year by the Michigan PGA Section.

Arcadia Bluffs Golf Club – Arcadia, Michigan

Zack Chapin

Zachary J. Chapin, PGA Head Golf Professional at Arcadia (Michigan) Bluffs Golf Club, is the recipient of the 2017 PGA Merchandiser of the Year Award for Resort Facilities.

Chapin began his tenure at Arcadia Bluffs as PGA Head Golf Professional in 2011. Since then, merchandise sales have grown steadily under his leadership. His  state-of-the-art pricing strategy—which finds a balance between what a product costs and its worth to the customer—has gained the attention of his peers.

Chapin begins by selecting the price of a garment based on what he thinks the merchandise’s value would be to the customer. This strategy has paid off, with  a better than 50 percent merchandise price margin.

Chapin’s philosophy is to provide all guests with the best experience possible, by offering a wide variety of quality merchandise that is beautifully displayed, while providing world-class customer service. These innovations have helped Chapin also earn the Michigan PGA Section Merchandiser of the Year Award for three consecutive years (2014-‘16).

To read the full story and view the entire list of 2017 PGA of America National Award Winners, click here!

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